Events and Programs Communications

Here is a sampling of my planning and management of events and programs.

Future of International Education: Leadership Perspectives from Around the World

As COVID-19 created a worldwide crisis, it also brought a reverberating impact on higher education and international education around the world. In spring 2020, in response to the uncertainties, momentous challenges, and need for innovation and partnerships, the University of California, Davis, and the Institute of International Education (IIE) created a timely online series on The Future of International Education: Leadership Perspectives from Around the World.

The five-part online series was presented on a weekly basis in June and July. The series kicked off with a panel focusing on the global landscape, which featured UC Davis Chancellor Gary S. May as a panelist, followed by region-specific panels on Africa, Europe, Asia and Oceania, and Latin America, during which Chancellor May and IIE President Allan E. Goodman rotated as moderators. The events brought together prestigious senior leaders in academia across 16 countries as well as over 1,100 attendees across over 70 countries for critical discussions on the consequences of COVID-19 and opportunities for innovation and partnership. This series filled a strategic and timely need and the panel recordings and comprehensive briefing paper that followed have created a long-lasting resource for the field.

I was the marketing and communications lead for this project, which won a Circle of Excellence Award (Silver) from CASE (Council for Advancement and Support of Education). The marketing and communications aspects included:

website development;
design oversight for website and event graphics;
targeted marketing, social media, and email campaigns;
media advisories and announcements;
script writing;
editing and website development for briefing paper.

Event Webpage

I developed and regularly updated a comprehensive event webpage with registration information, panel recordings, speaker information, and more.

Briefing Paper

I oversaw a new webpage and PDF for the comprehensive briefing paper that followed the series.

YouTube Series

International Research Conference

Focused on international and interdisciplinary research at UC Davis, this two-day conference brought together leaders from two dozen countries for keynotes, panels, poster sessions, presentations, and receptions.

International Research Conference (9-18-18)_028

The marketing and communications aspects included:

website development;
targeted marketing, email campaigns, and marketing materials;
media advisories and announcements;
social media outreach;
script writing;
coordinating photography and audio/visual;
production of conference swag, printed program, and signage;
post-event assessment;
and the production of two web stories and a marketing video.

Conference Program and Printed Materials

See the full conference program. See the print materials.

Conference Website

Check out the full conference website. Read the web stories and announcements.

International Graduation Celebration

A celebration of graduating international students, their families, friends, classmates, advisors, and supporters, this event included celebratory gifts, remarks from leadership and students, student performances, a light reception, and a chance for photos with the university mascot.

International Student Grad (6-14-18)_057

International Student Grad (6-14-18)_073

The event and communication planning included:

invitations and targeted marketing;
print materials, signage, event swag, and decor;
securing speakers and performers;
program flow and script writing;
coordinating photography and audio/visual;
social media promotion;
and overseeing post-event web stories.

Graduate Student Conference

This graduate student research conference engaged the each of the university’s colleges and schools over a two-day program, which included keynotes, panels, presentations, a three-minute thesis competition, a poster session, receptions, and an awards ceremony.